Last night, I went to our monthly Interactive Media Alliance meeting, which featured three members of the Cartoon Network Web Team based out of Atlanta. They talked about their site, team, community, and process. It was interesting to hear them talk about their redesign that launched over the summer, how they are building community through the use of their Orbit system, and especially the animation process they go through to get hand drawn animation into Flash. The one single thing that struck me is how much careful planning seemed go to into their community development. They even enlisted the help of an economics professor to help them design their “points” system. Unfortunately, there was no Samurai Jack swag to be had.
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